As of October, Club Premier Members will be able to earn Premier Kilometers in all its fuel consumption at Gasmart service stations, showing their Club Premier Card
Tijuana Baja California, October 14, 2013. - Club Premier, the renown coalition loyalty program of Mexico and Gasmart service stations, the main chain of gas stations located in the north of the country and in the Bajio area, today announced a strategic agreement that will allow Club Premier members and Gasmart customers, to earn Premier Kilometers (KmP) in their fuel consumption and in the purchase of any of the oils and additives product lines in Gasmart stations.
Club Premier Members will earn 2 KmP for every 4 liters of Magna fuel or diesel they buy and up to 3 KmP for every 4 liters of Premium fuel, as well as 5 KmP for any product of the oils and additives lines. To accumulate they are only required to submit their Club Premier Card before the dispatcher makes the charge, regardless of payment method.
If current customers of Gasmart are not members of Club Premier, they might enroll to the program immediately and free of charge at any of the stations.
Alejandro Uribe, Gasmart CEO, said: "We are very excited to make this strategic alliance with Club Premier to provide more benefits to our customers, which we know will strengthen our presence in the north while allowing us to reward our consumers with more cost-effective value."
This partnership will further expand the portfolio of businesses where Club Premier Members can earn Premier Kilometers through their daily shopping or consumption. In turn, the Club Premier Members can use their KmP to travel with Aeromexico and SkyTeam airlines, stay at the best hotels, acquire more than 5000 items from the online store, rent cars and get exclusive benefits.
"With all the new partnerships we are adding to our loyalty program, we approach our Members with benefits that become tangible through Premier Kilometers enabling them to enjoy better experiences," said Jeremy Rabe, CEO, Club Premier.
The recent partnership between Club Premier and Gasmart adds to the more than 80 allies already in the program, offering our members even more options to earn and use their Premier Kilometers.